Sunday, October 10, 2010

Our favourite of the season - Duro Olowu

 The SS '11 fashion season has come and gone - filled with island folk on the catwalks, in the front rows and occasionally, making the final turn as the designer.

And we are ready to crown our favourite - because out of the many, many, many designs we saw this season, one small collection reached out to us and spoke to us - Jamaica/Nigerian designer Duro Olowu's eponymous line.

Originally drawn to it because it showcased the talents of Jamaica's newest model find, Orenthia, we were drawn in, nay captivated by Olowu's use of colour and vintage-y prints and the exquisite lines and tailoring - the voluminous sleeves on the 70s style maxi dress and the wide, well-cut lapels on the all-black skirt suit.

It is totally and completely wearable and gorgeous.

Small wonder then that London-based Olowu, who came by his love of colour from his Jamaican mother, Nigerian father and Lagos upbringing, has been making waves in the fashion scene for a while now. In 2005, he won the British Fashion Council's Best New Designer of the Year award and his signature 'Duro dress' was named dress of the year by both British and American Vogue.
The Duro dress is one of those dresses you've seen even if you didn't know you'd seen it - a cheerful multi-patterned kimono type dress with flowing sleeves that was everywhere in 05-06.

Originally a lawyer, he turned to fashion and teamed up with his shoe designer first wife on a label Olowu Golding, he created his own label after their split and struck gold with the Duro dress which was spotted first by British Vogue's Sally Singer. Since then Michelle Obama and Iman have been known to wear his designs.

His Spring/Summer 2011 collection looks set to be another hit, with a mix of his signature 70s-influenced cuts and groovy (yes, groovy) vintage prints. Check out some more of our faves from his collection!

1 comment:

  1. I love his designs, I just need to find a way to afford them. I'm also loving Boxing Kitten and Zed Eye, you might want to check them out. I'm so glad that Duro Olowu's time has come; finally!